Kern White Paper. “Potato”
Kern White Paper. “Ear Popping”
Kern White Paper. “Sock”
the gnome experiment
KERN & SOHN
How do you grow the customer base of a product in such a niche sector? With the world’s first Social Science Experiment that reached around the globe and into the depths of the earth.
This campaign ended up on the school curriculum in some countries as well as selling quite a few scales.
AWARDS
Cannes Lions, Clio Award, Lovie Award, Campaign Big Award, London International Award, DMA'S UK, DMA Echo's, Creative Circle, Creative Review, D&AD.