MAGIC OF FLYING

BRITISH AIRWAYS

The first billboards to read flight data directly from planes flying overhead. And a first for media buying in time slots too.

This campaign gave British Airways a huge spike in awareness globally as well as helping them achieve their most successful sale ever.

It also completely changed the way the industry used digital outdoor.

AWARDS

Cannes Grand Prix, Cannes Lions, D&AD Yellow Pencils, One Show Award, Clio Awards, London International Award, Webby Award, Creative Circle, DMA'S, Creative Out of Home Award, Digtial Out of Home Award, BIMA Award, Lovie Award, Campaign Big Award, Creative Review Annual.